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Posts Tagged ‘Social’

Nokia – Changing Context: Conversation is the New Conversion

March 28, 2010 Leave a comment


A presentation by Arto Joensuu, Head of Digital Marketing at Nokia.

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The Path to 10 Billion Tweets

March 19, 2010 Leave a comment

Still Think Social Media is Just a Trend?

February 24, 2010 Leave a comment

Blippy and the Social Receipt

February 22, 2010 Leave a comment

Blippy has created a social stream that lets users know what purchases you have made on your credit card in “Blips”, as well as the store it was purchased from, cost and in some cases the product. Friends can follow each other and see what purchases they are making plus users are able to interact with other users and discuss what they are buying.

Created by Philip Kaplan, Blippy is being called the financial version of Twitter as the “Blips” create a social receipt while the stream is automatically publishing users shopping habits in real time for everyone to see.

Stores include iTunes, Blockbuster and Netflix or users can select a credit card or bank account to use which will share all the purchases they make from those accounts.

There have been many people speaking out against Blippy as they don’t want to share the nature of some items purchased and they’re especially concerned over the risk of fraud, however the site says they perform “super-human feats” to protect the data of its users.

The service might even affect the shopping habits as users may have a Blippy friendly card for certain purchases and an account which isn’t shared for others.

Coca-Cola: ‘Fans First’ Approach in Social Communities

February 16, 2010 Leave a comment

Google Buzz

February 10, 2010 Leave a comment

Google has played it’s cards and entered the social media arena with ‘Google Buzz’ which will be integrated over the next few days within Gmail. The service comes as a direct competitor to the likes of Facebook and Twitter with senior executives calling it “the poster child” for the company’s future.

Buzz allows users to start sharing information, photographs, videos and messages with each other, as well as being integrated with Google Maps to see what is happening around them through their mobile phones. Users can start sharing immediately as Buzz uses information from their existing email accounts to automatically show updates and media from people they talk to regularly, although they can also share information privately within a close group of friends if they want.

Google will be hoping that Buzz gets a better reception than Wave which required invites to use the service and is still in testing.

JWT: 100 Things To Watch In 2010

February 7, 2010 Leave a comment
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