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Google Buzz

February 10, 2010 Leave a comment Go to comments

Google has played it’s cards and entered the social media arena with ‘Google Buzz’ which will be integrated over the next few days within Gmail. The service comes as a direct competitor to the likes of Facebook and Twitter with senior executives calling it “the poster child” for the company’s future.

Buzz allows users to start sharing information, photographs, videos and messages with each other, as well as being integrated with Google Maps to see what is happening around them through their mobile phones. Users can start sharing immediately as Buzz uses information from their existing email accounts to automatically show updates and media from people they talk to regularly, although they can also share information privately within a close group of friends if they want.

Google will be hoping that Buzz gets a better reception than Wave which required invites to use the service and is still in testing.

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